IBT Media has landed. That is, a perfect three-point landing for the client: One, tell their story. Two, make it creative. Three, deliver on time. In October, the creative team soared through a marketing campaign for Selex, a company that makes navigational aid systems for airports all over the world. This technology-driven company prides itself in innovation and customer satisfaction.

Selex was slated to present a company profile to market themselves to the corporate head at the annual meeting. All of the other subsidiaries were doing a video and Selex realized late in the game that they needed to compete. IBT Media was under the gun to write, shoot and edit a masterpiece with very short notice. It had to be done fast, but it couldn’t look like it was pressed out of a cookie cutter. This was a challenge that Producer/Editor John Naughton has faced before.

“A project on this level normally takes weeks to produce and several weeks to edit. We scrambled, and delivered an awesome video to them in a week that normally would have taken a month.” Naughton put in several 16 hour days in order to meet the deadline. And it was not just squeezed through super fast, but super creative. IBT Media’s standards are high. The character of the company is captured. The music is perfect. The color is enhanced. The female narration draws you in. The aesthetic flow of this production is superb.

The result? An impressive show and a happy client. Selex told IBT Media that everyone was blown away. It was by far the best video of the meeting. The parent company and other subsidiaries are now interested in doing more videos with IBT Media. In short, IBT Media is on time and on target.